Massachusetts Athletics Branding
Re: Massachusetts Athletics Branding
Denver Hockey posted their schedule featuring "UMass Amherst". Unsurprisingly this received pushback from #UMassTwitter for use of the A-word, including our athletics department. Pretty funny.
https://twitter.com/DU_Hockey/status/10 ... 6834290689
As pointed out by @Zig2k, maybe we should refer to them as "Colorado Seminary". That is still their legal name after all.
https://www.du.edu/controller/media/doc ... w92014.pdf
https://twitter.com/DU_Hockey/status/10 ... 6834290689
As pointed out by @Zig2k, maybe we should refer to them as "Colorado Seminary". That is still their legal name after all.
https://www.du.edu/controller/media/doc ... w92014.pdf
Class of 2019 - @StatsMass
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Re: Massachusetts Athletics Branding
Oh that is beautiful! haha
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Re: Massachusetts Athletics Branding
Despite the logo growing on me, that's one of several (many?) things that irks me with the Power U.
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Re: Massachusetts Athletics Branding
You mean like the UUUUUUUUUUU ---- MASSSSSSSSS chant?
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Re: Massachusetts Athletics Branding
I'm confused... how is it possible to not emphasize the U when saying UMass? Saying "u-MASS" just sounds ridiculous.
Stop waiting for UMass to do something big and help UMass do something big. - Shades
Re: Massachusetts Athletics Branding
You whisper the U and yell the Mass
Re: Massachusetts Athletics Branding
I guess that doesn't come across well over text.
No, I emphasize them equally (like most people do). U Mass, not U mass and not u Mass.
And definitely not like this: https://youtu.be/hMD3J4EJfa8?t=25
No, I emphasize them equally (like most people do). U Mass, not U mass and not u Mass.
And definitely not like this: https://youtu.be/hMD3J4EJfa8?t=25
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Re: Massachusetts Athletics Branding
You-Miss
Stop waiting for UMass to do something big and help UMass do something big. - Shades
Re: Massachusetts Athletics Branding
I prefer the Ohio Sate approach THE University of Massachusetts
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Re: Massachusetts Athletics Branding
A sadly hilarious twitter thread regarding our branding as a university and an athletic department...
https://twitter.com/jonathan_barden/sta ... 6170818562
https://twitter.com/jonathan_barden/sta ... 6170818562
Re: Massachusetts Athletics Branding
^ Maybe it's me, but that was painful. Go UMass!!
Re: Massachusetts Athletics Branding
Part of branding is color, I see many versions of marron some look like BC and Harvard colors. The University of Massachusetts should have an official Pantone marron , like UNC Blue, IBM Blue and use it in branding including officially licensed apparel.
Re: Massachusetts Athletics Branding
Sadly - Pantone maroon - per a post much earlier in this thread - we do.
"Jack didn’t have any envy in him," Calipari said. "He was the greatest coach to ever coach here."
Re: Massachusetts Athletics Branding
I think the prominent branding for as many teams as possible should be Massachusetts as the hockey team does. Do that for a decade and the Amherst thing will go away. The need for the Amherst distinction really only comes up in hockey since Hockey East also has UMASS-Lowell.
Never liked the power U but it is a good small logo. Much prefer the UMass that some teams wear.
The maroon problem is unfathomable. Swamy needs to make a decision here. Prefer the deep maroon color but am fine with the reddish maroon (is that really the color they use). Just get some consistency!!!!!
Never liked the power U but it is a good small logo. Much prefer the UMass that some teams wear.
The maroon problem is unfathomable. Swamy needs to make a decision here. Prefer the deep maroon color but am fine with the reddish maroon (is that really the color they use). Just get some consistency!!!!!
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Re: Massachusetts Athletics Branding
KahunaK wrote: ↑Thu Apr 25, 2019 10:42 am I think the prominent branding for as many teams as possible should be Massachusetts as the hockey team does. Do that for a decade and the Amherst thing will go away. The need for the Amherst distinction really only comes up in hockey since Hockey East also has UMASS-Lowell.
Never liked the power U but it is a good small logo. Much prefer the UMass that some teams wear.
The maroon problem is unfathomable. Swamy needs to make a decision here. Prefer the deep maroon color but am fine with the reddish maroon (is that really the color they use). Just get some consistency!!!!!
Post of the Century award winner.
Stop waiting for UMass to do something big and help UMass do something big. - Shades